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Telefilm Canada
  • About us
  • Messages
  • Achievements
    • Building
      audiences
    • Building industry capacity
  • Administration
  • Governance
Governance
  • Board of Directors
    • Biographies
    • Board stewardship
    • Responsibilities and activities
    • Appointments
    • Committees of the Board
  • Management Committee
    • Biographies
    • Management's
      governing structure
  • Risk management
    • Types of risks
  • Performance evaluation
    and remuneration
    • Board of Directors
    • Executive Director
    • Employees
  • Orientation and training
  • Communication and consultations
  • Code of conduct and ethics
    • Conflicts of interest
    • Public Servants Disclosure Protection Act
  • Board of Directors

    Biographies

    Members of the board:

    Michel Roy

    Chair of the Board

    Residence: West-Bolton, Quebec
    Telefilm Director since: October 2007
    Principal Occupations: Public administrator

    Experience & Qualifications
    —  Provincial Deputy Minister for Tourism and Communications
    —  Business management consultant
    —  Film editor, television producer, content creator, author and recorded musician and composer

    Educational Background
    —  Master of Public Administration

    Yvon Bélanger, CA

    Chair of the Audit and Finance Committee

    Residence: Quebec City, Quebec
    Telefilm Director since: April 2008
    Principal Occupations:
    —  Former Audit Partner
    —  Chartered Accountant (retired)

    Experience & Qualifications
    —  Expertise in standardization and financial statements reporting

    Educational Background
    —  Bachelor of Business Administration
    —  Master of Commerce


    G. Grant Machum, LL.B.

    Chair of the Nominating, Evaluation and Governance Committee

    Residence: Halifax, Nova Scotia
    Telefilm Director since: May 2008, renewed January 2010
    Principal Occupations: Lawyer, Partner

    Experience & Qualifications
    —  Workplace litigation and dispute resolution
    —  Human rights and employer-employee relations

    Educational Background
    —  Bachelor of Commerce
    —  Bachelor of Laws

    Marlie Oden

    Chair of the Strategic Planning and Communications Committee

    Residence: Vancouver, British Columbia
    Telefilm Director since: July 2008
    Principal Occupations: Marketing and advertising executive and entrepreneur

    Experience & Qualifications
    —  Consultant and practitioner in marketing and communications
    —  Advertising executive manager
    —  Arts community board member
    —  Patron of the Arts Award, 2007

    Educational Background
    —  Bachelor of Arts

    Elise Orenstein, LL.B.

    Vice-Chair of the Board

    Residence: Toronto, Ontario
    Telefilm Director since: December 2006
    Principal Occupations: Lawyer, Partner (retired)

    Experience & Qualifications
    —  Corporate, commercial and intellectual property law for convergent media and entertainment sectors
    —  University law teacher

    Educational Background
    —  Bachelor of Laws
    —  Bachelor of Arts
    —  Master of Philosophy (Oxon)


    Tom Perlmutter

    Ex-officio Member

    Residence: Montreal, Quebec
    Telefilm Director since: June 2007
    Principal Occupations: Government Film Commissioner and Chairperson, National Film Board of Canada

    Experience & Qualifications
    —  Filmmaker, writer and producer
    —  National Film Board of Canada executive and administrator

    Educational Background
    —  Master of Business Administration

    Ram Krishna Raju

    Member

    Residence: Ottawa, Ontario
    Telefilm Director since: May 2010
    Principal Occupations: Internet entrepreneur

    Experience & Qualifications
    —  Internet entrepreneur in digital media and management
    —  Academic and university administrator of information systems
    —  Vice-President, Canadian Association of Campus Computer Stores

    Educational Background
    —  Bachelor of Arts
    —  Bachelor of Sciences
    —  Master of Business Administration

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    Board stewardship

    The anchor of Telefilm's strong governance is its Board of Directors chaired by Michel Roy, former provincial deputy minister and business management consultant. All directors are independent and have been appointed based on skill sets important to Telefilm, such as employment and intellectual property law, auditing and financial reporting, and marketing and communications. Regular attendance at meetings attests to the directors' dedication, commitment and involvement.

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    Responsibilities and activities

    Summary of charter and responsibilities

    • Adopt and review strategic framework and corporate plan
    • Establish Telefilm's priorities
    • Oversee the implementation of the corporate plan
    • Approve budgets and financial statements
    • Approve the annual report
    • Monitor Telefilm's governance and structural vision
    • Evaluate the Executive Director's performance

    Highlights

    • Approval of renewed services agreement with the CMF
    • Approval of March 31, 2010 Financial Statements
    • Approval of the annual report
    • Approval of salary increases and bonuses
    • Approval of the 2011-2012 budget
    • Approval of the new corporate plan
    • Meeting with the Auditor General of Canada and receipt of the final report from the special examination
    • Approval of an archiving policy
    • Approval of the business continuity management plan
    • Approval of changes to the organizational structure
    • Approval of a strategic framework to enhance the value of the organization's brand
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    Appointments

    The Governor in Council appointed Ram Krishna Raju of Ottawa to Telefilm's Board of Directors on May 14, 2010, for a five-year term.

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    Committees of the Board

    Committees of the BoardCommittees of the Board

    To facilitate its decision-making process, the Board has set up three committees. These committees deliberate on issues pertaining to their areas of competence and subsequently issue recommendations to the Board.

    Audit & Finance Committee

    Summary of charter and responsibilities

    • Oversee financial reporting and continuous disclosure
    • Oversee risk management and internal controls
    • Oversee internal auditors, define the scope of their mandate, monitor execution and implementation of audit recommendations, and oversee external audit activities
    • Supervise other responsibilities such as compliance with all relevant laws and review of expenses for senior managers, directors and consultants

    Highlights

    • Approval of March 31, 2010 Financial Statements
    • Approval of budgets
    • Approval of the audit plan
    • Approval of a support plan for preparing the risk management program
    • Approval of internal audit report
    • Approval of a new information system for human resources activities

    Strategic Planning & Communications Committee

    Summary of charter and responsibilities

    • Review of the corporate plan
    • Review of the annual report
    • Examination of all matters relating to communications

    Highlights

    • Examination of the strategic planning process
    • Revision of the corporate plan
    • Revision of a strategic framework to enhance the value of the organization's brand

    Nominating, Evaluation & Governance Committee

    Summary of charter and responsibilities

    • Assess the Executive Director's performance and submit report to the Board
    • Oversee general human resource practices
    • Ensure sound composition of the Board and assessment of its members
    • Deal with all matters related to governance

    Highlights

    • Performance evaluation of the Executive Director
    • Revision of the policy on bonus programs
    • Revision of the Human Resources Master Plan
    • Examination of Telefilm's practices relative to employee exit interviews
    • Examination of Telefilm's succession planning practices
    • Examination of Telefilm's employment equity practices


    Board and committee attendance


      Board Audit and
    Finance
    Committee
    Strategic
    Planning and
    Communications
    Committee*
    Nominating,
    Evaluation and
    Governance
    Committee
    Number of meetings 7 6 4 3
    Attendance:        
    Michel Roy 7 6 3 3
    Elise Orenstein 7 6 4 3
    Tom Perlmutter 3 0 1 0
    Yvon Bélanger 6 6 1 1
    G. Grant Machum 7 1 0 3
    Marlie Oden 7 1 4 1
    Ram Krishna Raju 6 1 3 0

    Committee attendance is optional for directors who are not committee members.
    *Ram Krishna Raju replaced Michel Roy on this committee during the fiscal year.

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  • Management Committee

    Biographies

    Members of the committee:

    Carolle Brabant, CA

    Executive Director

    Experience & Qualifications
    —  Three years of financial audit as a chartered accountant
    —  20 years with Telefilm

    Educational Background
    —  Bachelor of Business Administration
    —  Master of Business Administration

    Denise Arab

    Director, Communications

    Experience & Qualifications
    —  20 years as a communications practitioner
    —  Two years with Telefilm

    Educational Background
    —  Bachelor of Arts
    —  Bachelor of Journalism

    Dave Forget

    Director, Business Affairs and Certification

    Experience & Qualifications
    —  20 years in film distribution
    —  Ten years with Telefilm

    Educational Background
    —  Bachelor of Arts

    Sheila de La Varende

    Director, National and International Business Development

    Experience & Qualifications
    —  25 years in the audiovisual/new media industry
    —  Ten years with Telefilm

    Educational Background
    —  Bachelor of Arts


    Jean-Claude Mahé

    Director, Public and Governmental Affairs

    Experience & Qualifications
    —  25 years at the National Film Board of Canada and as a communications consultant
    —  Seven years with Telefilm

    Educational Background
    —  Bachelor of Education

    Stéphane Odesse, LL.B.

    Director, Legal Services and Access to Information and Corporate Secretary

    Experience & Qualifications
    —  More than 20 years practicing commercial, corporate and copyright law
    —  16 years with Telefilm

    Educational Background
    —  Bachelor of Laws
    —  Specialized Graduate Diploma in Taxation

    Denis Pion

    Director, Administration and Corporate Services

    Experience & Qualifications
    —  25 years in information technology and project management
    —  20 years with Telefilm

    Educational Background
    —  Bachelor of Computer Management

    Michel Pradier

    Director, Projects Financing

    Experience & Qualifications
    —  Six years in financial roles with the Société de développement des entreprises culturelles (SODEC) and at the Quebec Tax Credit Office
    —  11 years in film production
    —  13 years with Telefilm

    Educational Background
    —  Certificates in music and computer management

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    Management's governing structure

    Management's governing structureManagement's governing structure

    The Executive Director implemented a new governance structure in 2010-2011 to make Telefilm more efficient and to facilitate the decision-making process. The Management Committee assists the Executive Director in making key decisions about strategic planning and organizational development, as well as administrative and operational issues.

    Telefilm's Management Committee has eight members from different sectors with relevant and complementary skills. Three sub-committees report to the Management Committee. The Human Resources Committee supports the Human Resources department in interpreting and applying the HR policies of Telefilm, and in determining and responding to non-standard situations.

    The Operational Committee makes decisions on matters involving various operational and administrative policies of Telefilm, as well as decisions that concern any specific issue, interpretation or situation with respect to standard practices.

    The Appeal Committee, chaired by the Executive Director, reviews decisions made by the Operational and the Human Resources committees that are being appealed by a client or an employee.

    For 2010-2011, the committees' performances have been assessed by its members.

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  • Risk management

    Sound risk management contributes to a more efficient and flexible organization.

    The Board of Directors and the Audit and Finance Committee approve acceptable risk thresholds and action plans to mitigate the organization's principal risks, and ensure that strategic orientations and risks are aligned.

    The Management Committee challenges the risk identification process and assessment, and approves action plans.

    The Risk Management Committee continuously monitors and assesses risks, recommends and implements risk mitigation strategies, and acts as a catalyst for change in matters regarding sound risk management practices.

    Types of risks

    The risks that affect Telefilm can be related to strategy, operations, finance or compliance. Over the past few years, Telefilm has succeeded in reducing its operational, financial and compliance-related risks – a finding validated by recent internal audits. Risks that remain more material for Telefilm are strategic in nature.

    Principal risks and mitigation mechanisms


    Categories Risks Mitigation mechanisms Future actions for 2012-2015
    Strategic Canadian Content Funding
    Industry may not find sufficient funding to sustain a critical mass of diversified products.
    Help Canada's audiovisual industry to become more competitive on the domestic and international scenes.

    Simplify administrative guidelines, including increased flexibility for coproductions.
    Expand our role as a traditional funder by investigating alternative sources of funding for the industry.

    Follow-up on briefs submitted during the consultation on the implementation of Canada's Policy on Audiovisual Treaty Coproduction.
    Strategic Reaching audiences
    Stimulating demand for Canadian products could prove difficult.
    Revamp activities which promote the industry's successes via different platforms.

    Redefine distribution and marketing assistance programs to take into account new market realities and digital shift.

    Consult the industry and the Canada Feature Film Fund Working Groups.
    Develop regional and international promotional strategies.

    Revise funding and support programs to better serve the industry's needs.
    Strategic Government funding
    Deficit reduction exercise could affect Telefilm's funding.
    Search for new funding sources and partnerships.

    Undertake ongoing discussions with PCH on innovative ways to maintain and/or facilitate the creation of new funding vehicles.
    Establish new partnerships at national and international levels.
    Operational Customer service
    Difficulty in meeting client demand for a more flexible management approach.
    Consult the industry and conduct client surveys.

    Standardize and simplify program requirements.

    Creation of the Operational Committee.
    Streamline processes while maintaining an appropriate level of due diligence.
    Compliance Services agreement with the Canada Media Fund (CMF)
    CMF services agreement is renewed on a yearly basis.
    Steering committee in place to ensure that operations function well.

    Systematic and standardized production of reports.

    Maintain efficiency of program management costs.

    Client service approach/Regular meetings and outreach.
    Continually review processes to simplify management and maintain accountability.

    Consultation with CMF and CMF's clients.
    Operational Information security
    Confidentiality, availability and integrity of information
    Policies and directives pertaining to management of information security, including codes of conduct.

    Employee training and Declaration of Compliance and Confidentiality signed annually.
    Conduct annual employee awareness campaign on information security.
    Operational Business interruption
    Unforeseen events could hamper ability to provide customer service and fulfill the organization's mission.
    Business continuity plan tested and revised annually.

    Annual training program.
    Ensure continuous improvement of business continuity plan.
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  • Performance evaluation and remuneration

    Board of Directors

    In 2010-2011, the Board conducted a performance review of its members and its committees in compliance with the Board Performance Assessment Policy.

    For fiscal 2010-2011, an expense of $0.1M was incurred for director participation in (and preparation for) Board and committee meetings. Director remuneration is based on the Board's Remuneration and Compensation Policy which provides an annual honorarium for the Chair and a per diem for the Chair and directors preparing for and attending Board/committee meetings.

    Executive Director

    Each year, the Board assesses the Executive Director's performance in compliance with performance management program guidelines issued by the Privy Council Office. These guidelines, among other things, call for the implementation of a performance agreement and fixed performance objectives. The Executive Director's remuneration is established in compliance with Privy Council Office policy and guidelines.

    Employees

    All employees are subject to Telefilm's Policy on Performance Assessment. Performance appraisal focuses on responsibilities and competencies, and is structured with a mid-year and year-end documented performance review. In order to remain competitive and transparent in its practices, Telefilm uses a compensation policy that defines a salary and management structure to reflect the organization's values, and to attract, retain and motivate human resources. Increases in remuneration for all employees including managers have been established in respect of the Expenditure Restraint Act

  • Orientation and training

    Telefilm has identified training needs according to its new leadership model. Specific training has been provided to employees in relation to time and performance management, communications and reinstatement of employees after extended absences. Regular forums have also been held to respond to specific managers' needs.


  • Communication and consultations

    Telefilm continuously communicates with and solicits feedback from clients, partners and key stakeholders through various means.

    Annual Public Meeting

    Telefilm held its second annual public meeting in Halifax, Nova Scotia on December 8, 2010. Telefilm's achievements of the previous fiscal year were presented to over 325 participants who attended either in person or via live webcast. It enabled members of the public and representatives of the audiovisual industry to interact with Telefilm's Board members and directors.

    Executive Director's consultations

    Throughout 2010, Telefilm's Executive Director met with over 175 stakeholders across Canada in an industry-wide consultation. The results of this consultation proved crucial for structuring Telefilm's new corporate plan.

    Stakeholder consultations

    Canada Feature Film Fund Working Groups (CFFF WG) provides a forum to discuss needs, challenges and objectives of the industry. Its mandate is to provide guidance and feedback about Telefilm's programs.

    The CFFF WG has representatives from various industry groups, unions, guilds and associations. In 2010-2011, two meetings and several subcommittee meetings were held for each linguistic group.

    International Business Development Group (IBDG) develops and implements strategies that help the Canadian audiovisual industry become more internationally competitive. Members of the IBDG include provincial agencies, industry associations and the Canada Media Fund. The IBDG met formally four times this fiscal year.


  • Code of conduct and ethics

    Conflict of interest

    The Board of Directors adopted a Conflict of Interest and Post-Employment Code for employees and senior managers. Each year, Telefilm employees must declare that they are in compliance with the Code. During fiscal 2010-2011, presentations were made in every office to remind employees of their ethical obligation.

    Board members are subject to the Conflict of Interest Act as well as to Section 5 of the Telefilm Canada Act. If a member were to have a material interest in a contract with Telefilm that was not covered by Section 5, he or she would be required to declare such interest, as per the provisions of Telefilm's Bylaw 1, which contains a declaration-of-interest mechanism.

    To ensure the highest degree of transparency, members are required to submit a written statement to the Chair each year disclosing any situation that may contravene Section 5 of the Telefilm Canada Act.



    Public Servants Disclosure Protection Act

    Telefilm is subject to the Public Servants Disclosure Protection Act. This Act advises employees about the correct procedure for reporting unethical or illegal behaviour they may witness in the workplace.

    As a small organization, Telefilm is eligible for an exception that permits such reports to be made directly to the Office of the Public Sector Integrity Commissioner of Canada.

    This year, all employees attended presentations about the Act and its procedures.

Telefilm Canada — 2010-2011 Annual Report

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